Strategy & Marketing · International

Building brands for a new era — from first idea to full scale.

New Era International Consulting is an advisory and marketing studio. We work with established companies looking to grow, and with founders shaping a business that doesn't exist yet — pairing strategic consulting with hands-on creative and digital execution.

Consulting · strategy & business setupMarketing · brand, digital & growthClients · companies & new founders

Two disciplines, one team.

Most of our clients need both a plan and the people to carry it out. We keep advisory and execution under the same roof so nothing gets lost between strategy and delivery.

01 / Advisory

Consulting

Guidance for owners and founders making early, high-stakes decisions — often before there's a company, a brand, or a website.

  • Business setup & go-to-market planning
  • Brand positioning & naming strategy
  • Marketing strategy & budget planning
  • Founder advisory for new ventures
02 / Execution

Marketing

The creative and digital work that turns a strategy into visible, measurable presence in the market.

  • Brand identity & creative design
  • Websites & landing pages
  • SEO, paid media & social
  • Analytics, reporting & optimization

Who we help

Companies that want to grow — and founders who are just starting.

We deliberately work at both ends. That mix is what keeps our advisory grounded and our marketing sharp.

Established businesses

Companies ready to scale

Existing businesses that need stronger positioning, a refreshed brand, or a marketing engine that actually reports on results. Here we usually work through a company contract and invoice the business directly.

New founders

People building a business

Founders and entrepreneurs preparing to launch — often before the legal entity exists. At this stage the person and the venture are the same, so early engagements are frequently arranged and settled by the founder as an individual.

Because much of our early-stage work happens before a client's company is formally incorporated, some engagements begin with the founder personally and transition to the company once it's set up.

What we actually do.

A working list of the services clients engage us for — as consulting, as delivery, or as both.

C-01

Strategy & setup

Market analysis, positioning and a practical plan for how a business goes to market.

C-02

Brand strategy

Naming, messaging and the story a brand tells before a single asset is designed.

C-03

Founder advisory

Ongoing guidance for early-stage founders on marketing, budget and priorities.

M-01

Brand & identity

Visual identity, logo systems and the design language that makes a brand recognizable.

M-02

Web & landing pages

Fast, modern sites built to convert — from one-page launches to full websites.

M-03

Digital marketing

SEO, paid search, social and email — planned, run and reported as one system.

How an engagement works.

A simple, repeatable sequence — whether you're an established company or a founder at day zero.

01

Discovery call

A short conversation to understand where you are, what you're trying to build, and whether we're the right fit.

02

Strategy & proposal

We map the plan and scope the work — clear deliverables, timeline and a written proposal before anything begins.

03

Build & launch

Our team executes: brand, site, campaigns — whatever the plan calls for, delivered in agreed stages.

04

Measure & refine

We track what's working, report on it plainly, and keep improving. Every invoice maps to defined work.

Our clients

Who we've worked with.

A selection of the independent brands we've helped launch and grow.

FCA Store — E-commerce brand

FCA Store

Chiara D'Arpa

E-commerce brand

Reveriej — Brand & e-commerce launch

Reveriej

Carolina & Isotta

Brand & e-commerce launch

Ciglissime — E-commerce brand

Ciglissime

Imma & Felicia

E-commerce brand

About

New Era International Consulting is a strategy and marketing studio built around one belief: good advice and good execution shouldn't be separate purchases.

We combine consultancy, creativity and technology to help businesses become more visible, define a stronger identity, and grow in a measurable way. Traditional and digital, strategy and delivery — we bring them together into solutions shaped around each client's specific objectives.

We're deliberately selective about who we work with, which lets us stay close to every engagement — from a founder writing their first plan to an established company entering a new market.

StudioNew Era International Consulting
FocusConsulting & Marketing
ClientsCompanies & founders
BaseDubai Silicon Oasis, UAE
LicenceIFZA · No. 23224
ReachInternational

The people

Andrea Cottone

Andrea Cottone

CEO & Founder

@cottoneandrea
Giorgia Accolla

Giorgia Accolla

CMO & Founder

@giorgiaccolla
Stefano

Stefano

Head of Sales

Get in touch

Let's talk about what you're building.

Whether you have a company to grow or an idea to launch, start with a short call. We'll tell you honestly whether we can help.

andrea@newerainternationalconsulting.com+971 54 459 6241IFZA Business Park, Building A2 · Dubai Silicon Oasis, Dubai, UAE